30 November-1 December, 2024 (Prachar Vibhag, Delhi)

The Swadeshi Jagran Manch (SJM) hosted a significant two-day residential workshop for the Prachar Vibhag at its central office in Ram Krishna Puram, New Delhi. This event was scheduled for 30 November and 1 December 2024. 

The first Day of the workshop featured five insightful sessions.

1. Key figures in our organization graced the inaugural session. Satish Kumar ji, Sah-Sanghtak of SJM, a seasoned leader, led a thought-provoking discussion on the role of swadeshi from time immemorial to the present Day and the foundation of SJM. 

2. The second session, led by Dr. K G Suresh Ji, an applied and academic expert in journalism, provided practical insights into contemporary media challenges and strategies for overcoming them, both in the short and long term. He cautioned the audience that there are media professionals who, within no time, will change the narrative in favour of the opposite ideology if the union government changes. He meant that those media professionals who seem to be ideologically supporting us may not be true; it’s because of the ruling government that such people align with us. Hence, we need to establish and nurture our own media ecosystem. People with vested interests temporarily support us, but the same people will discard usif the union government changes to different ideology. 

3. Sri Abhinav Khare Ji from Sangh Prachar Vibhag, shared several case studies of false narrative building and the engagement of global forces to derail our nation’s growth. He urged the audience to counter false narratives within the time band. Otherwise, the damage can be irreversible on many occasions. He convinced the audience that we are consistently developing an ecosystem to counter such anti national narratives and that we all should stand in support of our own narrative.

4. Dr. Ashwani Mahajn Ji’s session delved into the narratives propagated on the international platform by entities with vested interests, as well as the role of SJM in countering these narratives. This discussion, particularly relevant in the current global context, kept the audience engaged and interested. He enthused the audience by sharing the success story of the efforts of SJM in policy changes like RCEP, and the struggle of SJM on WTO platforms, both within and outside the nation. He compared the economic policies of socialism and capitalism and the unintentional mistakes of the past fifty to seventy years and the way ahead for us.

5. Dr. Dharmendra Dubey Ji, the SJM Prachar Pramukh, and a practicing media academician instructed the concluding session on the first Day. He demonstrated the challenges and precautions and the relevance of video and reels in attracting viewers to the context. Sri Kulkdeep Sangwan Ji of SJM demonstrated and shared skills based on his professional experience in reel-making and social media handling.

The second Day of the workshop witnessed an insightful session from the leadership of the SJM and the media practitioners. 

6. Sri Prafull Ketkar Ji, the editor of Sangh mouthpiece “Organiser” delivered the first session of the second of the workshop. He talked in detail about the mindset problem and expressed grief that, to date, we have not entirely escaped ourselves from the colonial mindset. He highlighted the phase-wise demolition of our heritage and economic resources. He urged for “Swa” in every sphere of life, including education, language, lifestyle, economics, and others. He discussed Marxism, the Wealth of Nations, and the role of many other political scientists and  thinkers, leaders, and philosophers who impacted  their home country, their ideas travelled international boundaries, and infringed “on the Swa” of many countries, including Bharat. He expressed satisfaction that people are rising to regain the past glory, and everyone has to put in the effort. Initially in this session, Sri. Kashmiri Lal Ji,  Sanghatak of SJM joined online and expressed wishes and satisfaction about the workshop. 

7.    Sri. Harsh Vardhan Tripathi Ji and Sri. Ashok Choudhary Ji jointly addressed the second session of the second day. Sri. Harsh Ji, well-known media personnel, expressed his view on the role of media in creating propaganda and the role of social media in amplifying the agenda. Sri. Ashok Ji, a successful entrepreneur and filmmaker, coached the audience on increasing social media reach and how even a single individual can successfully attract an audience to their profile. 

8.    The third session of Sri. Dharmendra Dubey Ji and Sri Lakshman Ji happened on the second Day of the workshop.Dharmendra Ji and Lakshman Ji  the national  officebearers  of SJM shared the relevance and their respective experience within the organization regarding Prachar Tantra. Lakshman Ji exposed the audience to the decision-making process within the organization and the way the Prachar Vibhag of SJM should develop in the future. He suggested that the central leadership attend programs at the local level to engage new people with the thoughts and ideologies of the SJM. Sri. Dharmendra Ji shared the publications and various wings of SJM that are working to impact the public policy and the awareness campaign conducted regularly to change the mindset of ignorant people in favor of “Swadesh Thoughts,” as proposed by Thengdi Ji.

9.    The concluding session of the workshop witnessed the participation of the National Convener of SJM- R Sundaram Ji, the National Co-Convener of SJM- Dr. Ashwani Mahajan Ji, and Dr. Raj Kumar Mittal Ji, and the lead speaker Sri. Ashok Srivatava ji from DD News. Sundaram Ji instructed that such workshops should happen more frequently and with a higher number of participants from diverse age groups from all over Bharat, and participation should also be from “Matri-Shakti,” that reflects women’s power. Sri. Ashok Srivastav Ji shared the professional hazards of media professionals and the need for considerable changes in print and electronic media. The media is too far away from the ideal situation, and the quality of the information shared from the newsroom has been reduced to just entertainment. At the same time, he expressed satisfaction that social media has democratized and decentralized the platform. There are ways, but the impact factor needs special skills. The doors are open for everyone, and efforts should be made to utilize them for social and national relevance.

The two-day residential workshop was accomplished with the “Kalyan Mantra” and with a commitment to achieve better work for SJM.